Winning In The Moment: Building a Performance Marketing Culture

Winning in the moment with today’s customers requires a completely different way of working, especially in retail. The traditional hierarchies of campaign-driven timelines and budgets hold brands back from building long-term value with their customers, while the fragmented landscape of platforms and data doesn’t do marketers any favours. The Warehouse Group and Omnicom Media Group will share how they’re rewiring their teams, their cultures and their ways of working to deliver meaningful innovation that harnesses today’s and future technologies.

Where & When
Date
Thursday, November 14th
Time
3:00pm - 3:30pm
Category
Main Agenda
Stream
Breakouts – Aspiration - Level 2, WA220
Speakers
CEO
Hearts & Science
Performance Marketing Manager
The Warehouse Group