Opening Keynote: How to reimagine marketing

Technology continues to make ever more incredible things possible, but the only thing that changes faster than it are consumer expectations. To get ahead companies can no longer iterate and incrementally improve and instead should take bold leaps and work with technology, creativity and empathy at the core. Now is the time to get excited, to be bold, optimistic, to work around the power of the new, this session explains the context of change and how to rethink your company for the future.

Where & When
Thursday, November 14th
9:00am - 9:35am
Main Agenda
Main Auditorium, Level 4, WG403
EVP, Head of Innovation
Zenith USA